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Certified holistic coach and former yoga studio owner Lisa Brietenwischer is the founder of BalancingEnergy Health & Yoga. She has shared her knowledge and passion for health and wellness for over a decade. Starting as a yoga teacher and continuing her education to become a Certified Holistic Health Coach, there was a need to share this vast wealth of knowledge with the world on an updated, responsive website. The website needed to include news and health articles, recipes, and shippable products. It also needed to be fast, mobile responsive, and secure.

Our Approach

Joanie has led the social media strategy for BalancingEnergy since 2020 and knew an updated, custom-built WordPress website would help achieve Lisa’s business goals. Joanie and Lisa transformed a 10-year-old website into a modern version, complete with an online shop, a blog, recipes posts, and more.

Balancing Energy Health & Yoga Wellness

Lisa wanted the site to be a source of healthy, tasty, and tested recipes, leaving room for community engagement. We made sure each recipe was shareable and easily printable. Users can comment or even submit their recipes for Lisa to try and feature on the site.

We took the same approach to the website’s blog section, maintaining transparency and community engagement.

It’s one thing to make the site pretty on the front end, but understanding it on the backend can be daunting. ReecerMedia gives you detailed instructions and coaching for uploading content and essential maintenance with each custom site. – Joanie Reecer, Managing Partner

Since Lisa is writing new recipes and articles weekly, she needed to be empowered with the protocols to keep her site up-to-date. We review these content sections for each post type, ensuring you understand and feel capable.

The new website needed to:

  • Offer a shop for products and services.
  • Easy contact forms.
  • Regular reports as required via email.
  • Be a trusted source of information about holistic health, educational writing, and diet-restricted recipes. 
  • Host a blog and integrate with social media.
  • Be easy to administer so that Lisa could create and publish content independently.

We added “behind the scenes” features to the WordPress website:

  • Google analytics performance and reporting.
  • High-speed page loading
  • Anti-spam features on contact forms
  • Premium web hosting services through 

Additional creative

  • Perfectly designed labels to support the sale of products online
  • Consulting and coordinating printing & delivery

Balancing Energy Product Labels by ReecerMedia

Product Photography

Curated product photography was specific to the brand and current trends.

The Result

This project’s success depended on Lisa’s clear vision and openness to our ideas and learning about WordPress. It directly extends her professionalism, positive attitude, and pragmatism.

I’ve been in business for over 10 years and it was time to go from bricks to clicks. The first step of moving to an online store was to create a new website. The second step was finding a Web Design company that could help with this major transition. Joanie Reecer had been the Social Media Manager at my yoga studio for several years. When I learned her family’s business was in web design & hosting, I asked her to set up a meeting. I liked the idea of working with a smaller more personalized company, and glad I did! Joanie and founder Marni Reecer and her team didn’t disappoint. ReecerMedia created a very current, creative, and customized web design for me at an affordable price. They went above and beyond producing outstanding web graphic design, interface design, usability, and performance optimization. They included me in every detail, during the process and were very patient with me, which I appreciated. I learned a lot through the process and although I know they will be there for me in the future, they provided an excellent handout on how to perform various tasks so that I can upload articles, pictures, or videos any time I like, which is a time saver. If you want to make your business shine online and have hosting & maintenance support, ReecerMedia will deliver! ~ Lisa Breitenwischer

See for yourself!

This new site is full of educational health and nutrition articles and recipes curated for dairy-free, gluten-free, or meat-free diets and essential oil products.

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Why we do what we do.

Marni and the team at ReecerMedia are fantastic to work with! They help us with a variety of items such as website design, branding, web hosting, and more. I would highly recommend using Marni. She is able to take my ideas and make them 10 times better 🙂

Colton Fairchild

Marni is so knowledgeable and easy to work with. She has great ideas, she communicates well and operates with a high level of integrity. Her team is creative and they are so passionate about doing the job right and in a timely manner!

Personal Fitness Trainer & Coach

I can’t say enough good things about Marni and ReecerMedia. Without her encouragement, knowledge, creativity, and insight, I may never have felt confident enough to launch my long-dreamed-of blog of recipes and inspiration, Kirsty’s Table. Marni listened to my goals and ideas, and helped me design the logo, website, and also administers and hosts the site through Her optimism is contagious! Marni continues to patiently teach me the ropes in this previously unfamiliar blog world, and I am forever grateful for her collaboration and excited for what comes next.

Kirsten Getchell

Marni was able to take the little information that I gave her and create a really great website. I could not be more impressed with her and the work that she did for me. She is efficient, detail-oriented and wonderful to work with. I am pleased to recommend her to anyone that needs her services.

Yvie Scoggins-Gámez

Marni was absolutely amazing to work with! Not only is she talented in design, but she really takes the time to get to know you and your service to bring the best website to life. There were times when I wasn’t exactly sure what I wanted for various aspects of the site but Marni was able to draw ideas and thoughts out of my mind when I couldn’t find the right words! So happy with the final product and the service she provided throughout the process. Highly recommend!!

Meghan Michael, PHR, SHRM-CP

I had a moment and just wanted to thank you again. I love the new look, feel, and functionality of the web site. I see traffic is up double than what it was with Go Daddy and have clear insight on how I can keep improving my SEO. Anyways, I wanted to pass along how great you’ve been to work with.

Matthew D.M. Watson, Ph.D., PMP

My beautiful website was thoughtfully built with a personal touch and understandable communication. I highly recommend for ReecerMedia for hosting, website design and implementation and more.

Marni Reecer gets a 5 Star Rating for the excellent website she built for me. She has that combination of artistry and website architecture skill that made me proud of what she accomplished. Her recommendations and initiative overcame my paucity of direction and vision. She communicated, corrected, improved and followed..  

For 10 years we have looked to Marni and ReecerMedia for our company’s web site and online management. This is a partnership we value and know we will have for the life of our organization! Marni’s response is always immediate – and she goes the extra mile for us-from web hosting, to marketing materials, Marni always brings her ‘A’ game!

President, Provider Services Management, LLC

Marni is the best. I have known her for many years, and she has created 2 websites for me. I love her creativity, and her willingness to listen and make great suggestions to create something personal. And she will make it a fun experience while being extremely professional! I highly recommend Marni!    


BossDog took our website and added a online store efficiently and surpassed our expectations of what we wanted! Metroplex Piano Moving thanks BossDog for all the great work!  

Metroplex Piano Moving

I highly recommend Marni Reecer for all your website and hosting needs. She is local to Dallas/Fort Worth, is very responsive, and is excellent at what she does. She not only follows instructions well and produces the product I want, she also makes good suggestions for the website and understands the needs and limitations of attorneys regarding website-design and advertising. Her rates are very competitive. Unlike some other web-designers who overcharge, don’t follow instructions, or even disappear for months after you pay the deposit, Marni is very professional and has always delivered.  


Michael Mowla